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Following our Faculty of Business motto of IDEAS – Innovation-Driven Education and Scholarship, we aim to be a leading think tank and educator in the areas of management and marketing in Asia.

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Prof. Wu LIU

Professor and Head
Department of Management and Marketing

What's New

The PolyU Marketing Workshop 2025 was successfully held during July 22 – 24, 2025. This year’s workshop featured five distinguished guests, all of whom serve as editors at leading marketing journals. We are deeply grateful for the insights and inspiration they shared with our academic community. Our esteemed guests (listed alphabetically by last name) were: Prof. Rajesh Bagchi, co-editor of the Journal of Consumer Psychology Prof. Rebecc

28 Jul 2025

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On the evening of July 26th, the Department of Management and Marketing at PolyU successfully hosted a reception during the 85th AOM Conference. The event took place at the stunning Axelborg in the heart of Copenhagen, where approximately 140 attendees gathered to enjoy delicious food, refreshing drinks, and engaging conversations. Check out the highlights of the memorable night!

28 Jul 2025

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Organization Science, in collaboration with the Hong Kong Polytechnic University, will offer a paper development workshop (PDW) in Hong Kong on December 8-9, 2025.   The goal of the PDW is to help scholars in this region position their manuscripts for possible submission to Organization Science. The workshop will be led by Prof. Lamar Pierce (Editor-in-chief, Washington Univ. in St. Louis) and other senior/deputy editors of Organization Science.

25 Jul 2025

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We are very pleased to share that in the 2025/26 results of grants from the Research Grants Council’s General Research Fund (GRF) and Early Career Scheme (ECS), our academic staff have been successful in securing funding for a total of 5 projects.   GRF projects: Prof. Melody ZHANG, Prof. Fang Flora GU, Prof. Xiaolin LI, Prof. Dai YAO  ECS projects: Prof. Jingfeng YIN

7 Jul 2025

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Dr Alexandra KALININA - Lecturer   Brief introduction I’m Alexandra, but feel free to call me Alex! Originally from Moscow, I studied in Switzerland (Bern), worked in India (Kolkata – if you also love curry, let’s grab lunch sometime!), and moved to Hong Kong in 2014 to pursue my PhD in Management at CityU. Since then, I’ve been teaching at CityU, Lingnan, and now I’m happy to have joined PolyU. My industry background is in business development a

29 Jul 2025

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The Department of Management & Marketing of The Hong Kong Polytechnic University develops professionals who are able to apply knowledge and skills in management and marketing in meeting tomorrow’s challenges. The Department of Management & Marketing

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