- Consulting, Research and Teaching Interests: Organizational Behavior
- Consulting, Research and Teaching Interests: Recommendation Agent, Social Media
- Consulting, Research and Teaching Interests: Social Interaction
- Consulting, Research and Teaching Interests: Influencer Marketing, Live Streaming
- Consulting, Research and Teaching Interests: Consumer Behavior
- Consulting, Research and Teaching Interests: Organizational Behavior
- Consulting, Research and Teaching Interests: Organizational Behaviour
- Consulting, Research and Teaching Interests: Organizational Behavior
- Consulting, Research and Teaching Interests: Consumer Behavior
- Consulting, Research and Teaching Interests: Big Data Analytics, e-Healthcare
- Consulting, Research and Teaching Interests: Consumer behaviour
- Business resilience, Strategic decision-making, Entrepreneurial judgment, Managerial cognition
- Consulting, Research and Teaching Interests: Organizational Behavior
- Consulting, Research and Teaching Interests: Consumer Behaviour
- Consulting, Research and Teaching Interests: Distribution Channels, B2B Relationship Marketing
- Consulting, Research and Teaching Interests: Management Information System
- Consulting, Research and Teaching Interests: Organizational Behavior
- Consulting, Research and Teaching Interests: Management information systems, E-commerce, Fake news
- Consulting, Research and Teaching Interests: Public and Nonprofit Management
- Consulting, Research and Teaching Interests: Big Data, Digital Platform
- Consulting, Research and Teaching Interests: Consumer Behaviour
- Consulting, Research and Teaching Interests: Interorganizational relationship, Strategic alliance, Social network embeddedness
- Consulting, Research and Teaching Interests: Consumer Behaviour
- Consulting, Research and Teaching Interests: Consumer behaviour
- Consulting, Research and Teaching Interests: Quantitative Marketing