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Programme Title 
     2+3 Integrated Programme Overview (2-year MPhil + 3-year PhD)
 Programme Code
     23601- FTM + 23601- FD
 Mode of Attendance
     Full-time
 Duration

     Normal 2 years and Maximum 3 years for MPhil study

     Normal 3 years and Maximum 5 years for PhD study

 Credit Requirements for Graduation

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Students are allowed to take additional subjects in the MPhil study; and they are allowed to apply for transfer of credits which have not been used to contribute to the MPhil degree. Currently, the maximum number of credits transferrable to 3-year PhD programme is 9 credits. *3-yr PhD students are allowed to transfer one credit from their previous studies in the ethics subject (HTI6081) and one credit from their previous attendance at seminars. #Students who fail the Examination will not be allowed to transit to the PhD study.

 

 Programme Management    
 Management Prof. Wu LIU  wu.liu@polyu.edu.hk 
 Marketing Dr Fang Flora GU
Prof. Yuwei JIANG
flora.gu@polyu.edu.hk
yuwei.jiang@polyu.edu.hk
 Management Information Systems      Prof. W.T. Eric NGAI      eric.ngai@polyu.edu.hk

 

Programme Title 
     Doctor of Philosophy in Management and Doctor of Philosophy in Marketing 
 Programme Code
     23601 - FD / 23061 - FTD
 Mode of Attendance
     Full-time
 Duration

     Normal 4 years / 3 years (for students with Master degree with research components)
     Maximum 6 years / 5 years  (for students with Master degree with research components)

 Credit Requirements for Graduation

A minimum of 18 academic credits, plus 7 / 6 training credits

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*3-yr PhD students are allowed to apply to transfer one credit from their previous studies in the ethics subject (HTI6081) and one credit from their previous attendance at seminars.

 #i. Departments can integrate the two elements as long as the Confirmation of Registration is successfully carried out within the first half of the normal study period as required by the University.

 #ii. Students who fail the compulsory PhD Qualification Exam will be required to exit with the MPhil degree (subject to meeting all the relevant MPhil requirements).

image3

#i. Departments can integrate the two elements as long as the Confirmation of Registration is successfully carried out within the first half of the normal study period as required by the University.

 ii. Students who fail the compulsory PhD Qualification Exam will be required to exit with the MPhil degree (subject to meeting all the relevant MPhil requirements).

 

 Programme Management    
 Management Prof. Wu LIU  wu.liu@polyu.edu.hk 
 Marketing Dr Fang Flora GU
Prof. Yuwei JIANG
flora.gu@polyu.edu.hk
yuwei.jiang@polyu.edu.hk
 Management Information Systems      Prof. W.T. Eric NGAI      eric.ngai@polyu.edu.hk

General University Requirements

Compulsory Core Subjects

[6 - 15 Credits]

Specialized Subjects

[3 – 12 Credits]

Research Seminar Subjects

[3 / 4 Credits]

Ethics Subject

[1 Credits]

Practicum Subject

[2 Credits]

Language Enhancement Subjects

ELC6001 Presentation Skills for Research Students

ELC6002 Thesis Writing for Research Students

I.

Compulsory Core Subjects

 

MM6001Research Methodology

MM6004Research Methods for Behavioural Research

AF6003Econometric Methods

AF6005Microeconomic Foundations of Financial Economics

LGT6006 Statistics and Game Theoretic Methods for Business Analysis and Decisions

II.

Specialized Subjects

 

MM613Research in Organisational Behaviour

MM633Research in Strategic Management

MM674Research Seminar in Marketing

MM6121Meso Organizational Behaviour

MM6741Advanced Topics in Consumer Behavior

MM6891Guided Study in Management and Marketing I

MM6892Guided Study in Management and Marketing II

MM6893Guided Study in Management and Marketing III

III.

Research Seminar Subjects

 

MM6201Research Seminars I

MM6202Research Seminars II

MM6203Research Seminars III

MM6204Research Seminars IV

IV.

Ethics Subject

 

HTI6081Ethics: Research, Professional and Personal Perspectives

V.

Practicum Subject

 

MM6200University Teaching/ Research Practicum

VI.

Language Enhancement Subjects

* You may have more information on this page.

 

Management

Supervisor

Telephone

Email

Prof. Wu LIU

3400 3954

wu.liu@polyu.edu.hk

 Dr Amy Y OU 2766 4057 amy-yi.ou@polyu.edu.hk
 Dr Xueyong ZHAN 3400 3468 xueyong.zhan@polyu.edu.hk

 

  • Cross-cultural management
  • Employee commitment
  • Leadership
  • Organisational justice
  • Proactive behaviors
  • Reward strategies
  • Social networks
  • Strategic HRM
  • Stress and Health
  • Voice and citizenship behaviors
  • Work-family conflict
  • Work teams
  • Business ethics
  • Innovation management
  • Social networks
  • Public sector management
  • Corporate environmental management

Marketing

Supervisor

Telephone

Email

Prof. Yuwei JIANG

3400 3948

yuwei.jiang@polyu.edu.hk

Dr Fang Flora GU  2766 4017  flora.gu@polyu.edu.hk
 Dr Xubing ZHANG  2766 4060  zhang.xubing@polyu.edu.hk

 

  • Consumer information processing
  • Consumer judgment and decision making
  • Consumer psychology
  • Customer relationship management
  • Digital marketing
  • International marketing
  • Marketing strategy
  • Omni-channel management
  • Pricing and competitive strategies
  • Pro-social consumer behavior
  • Quantitative marketing modeling
  • Relationship marketing
  • Sensory marketing
  • Services marketing
  • Social influence on consumer behavior
  • Theoretical marketing modeling

Management Information Systems

Supervisor

Telephone

Email

Prof Wai Ting Eric NGAI

2766 7296

eric.ngai@polyu.edu.hk

 Dr Xin XU 2766 7065 xin.xu@polyu.edu.hk

 

  • Big data management
  • Blockchain technology management
  • E-commerce
  • ICT adoption
  • Decision support systems
  • IT strategies
  • Social computing
  • Web-based supply chain management systems

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