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Following our Faculty of Business motto of IDEAS – Innovation-Driven Education and Scholarship, we aim to be a leading think tank and educator in the areas of management and marketing in Asia.

liuwu

Prof Wu LIU

Professor and Head
Department of Management and Marketing

What's New

MM organized Hong Kong Quant Marketing End-of-Spring-Semester Symposium on 17 May 2023 in Y306, PolyU. The event attracted around 70 researchers and students from different universities. We invited Dr Xinyu CAO, Visiting Scholar, The Chinese University of Hong Kong & Assistant Professor, New York University, Dr Qiyuan WANG, Assistant Professor, PolyU and Prof. Lan LUO, Professor, University of Southern California, to be our keynote speakers.   M

17 May 2023

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With the knowledge and experience of our academic staff in marketing, Asian Centre for Branding and Marketing (ACBM) aims to promote professionalism and excellence in areas such as consumer behavior, digital marketing, social media communication and B2B marketing. It advocates an integrated approach to the advancement of research, executive training and management consulting. ACBM serves as a knowledge sharing platform which facilitates the excha

10 May 2023

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Hong Kong Quant Marketing End-of-Spring-Semester Symposium   You are invited to attend the Hong Kong Quant Marketing End-of-Spring-Semester Symposium on 17 May 2023. Date*    : 17 May 2023 (Wednesday) Time*   : 12:00 – 17:10 *Hong Kong Time Venue   : Y306, PolyU Campus Language: English Tentative schedule of the event: 12:00 – 13:20: Welcome lunch in the Market, Hotel Icon  13:30 – 13:40: Opening Speech by Prof. Wu LIU (Professor & Head of Depa

4 May 2023

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MM organized a Alumni Networking Happy Hour in FINDS on 28 April 2023. We are happy to welcome back our alumni.

28 Apr 2023

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PolyU organized a JUPAS Consultation Day on 20 May 2023. As part of the event, MM organized a student sharing session and an information seminar on BBA (Hons) Scheme in Management and Marketing (JUPAS Code: JS3080). More information about the program can be found here.

20 May 2023

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The Department of Management & Marketing of The Hong Kong Polytechnic University develops professionals who are able to apply knowledge and skills in management and marketing in meeting tomorrow’s challenges. The Department of Management & Marketing

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