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Following our Faculty of Business motto of IDEAS – Innovation-Driven Education and Scholarship, we aim to be a leading think tank and educator in the areas of management and marketing in Asia.

Prof. Wu LIU

Professor and Head
Department of Management and Marketing

What's New

Workshop on the Frontiers of Entrepreneurship and Innovation (8-9 Apr 2025)

The Workshop on the Frontiers of Entrepreneurship and Innovation was successfully held on April 8-9, 2025 at PolyU. The event, centered around the theme "Where is Entrepreneurship and Innovation Research Heading?", included five panel sessions featuring 22 high-quality research papers presented by authors from Australia, Denmark, France, Hong Kong, Italy, Macau, mainland China, and Singapore. We sincerely thank all the keynote speakers (David B.

22 Apr 2025

Navigating Uncertainty: Decision-Making Symposium Concludes with Groundbreaking Insights

The Hong Kong Polytechnic University's Centre for Leadership & Innovation (CLI) successfully concluded the Symposium on Decision Making in an Uncertain Environment. This event brought together renowned scholars, C-suite executives, and business leaders to dissect the complexities of risk, AI-driven decisions, hiring, talent management, and leadership in the era of AI. Paul Loo shared using Lalamove's international expansion as an example, the

10 Apr 2025

Workshop on the Frontiers of Entrepreneurship and Innovation - Entrepreneurs’ Forum

To promote the field of entrepreneurship and innovation, the Department of Management and Marketing will host a Workshop on the Frontiers of Entrepreneurship and Innovation on 8-9 April 2025. The theme of this workshop is: “Where is Entrepreneurship and Innovation Research Heading?”. As part of this workshop, an entrepreneurs’ forum is scheduled in the afternoon of 9 April. We sincerely invite you to attend this forum. Our keynote speakers and pa

24 Mar 2025

AI in Marketing Symposium — “AI and Common Sense: Revitalizing Marketing Strategies”

Celebrating the synergy of artificial intelligence and marketing innovation, the AI in Marketing Symposium, hosted by The Hong Kong Polytechnic University's Department of Management and Marketing and the Asian Centre for Branding & Marketing, concluded with resounding success. Centered around the theme "AI and Common Sense: Revitalizing Marketing Strategies," the symposium brought together distinguished scholars, industry leaders, and marketing p

3 Mar 2025

CLI Decision Making Symposium - “Decision Making in an Uncertain Environment”

In today's rapidly changing world, the ability to make informed decisions amidst uncertainty is more crucial than ever for businesses striving to thrive and remain competitive. As global markets fluctuate and technological advancements accelerate, understanding the effects of high variability on business operations has become essential. The Centre for Leadership and Innovation at the Hong Kong Polytechnic University invites you to our symposium o

27 Feb 2025

The Department of Management & Marketing of The Hong Kong Polytechnic University develops professionals who are able to apply knowledge and skills in management and marketing in meeting tomorrow’s challenges. The Department of Management & Marketing