On 10 April 2026, MM had the pleasure to host a Public Lecture on “My Research Journey: Past, Present, and Future”, presented by Prof. Viswanath Venkatesh, who is an Eminent Scholar and Verizon Chair at the Pamplin College of Business, Virginia Tech.   In the lecture, Prof. Venkatesh shared his research journey on technology adoption and diffusion, offered valuable insights on the importance of collaboration and practical tips for building effec

10 Apr 2026

On 9 April 2026, MM had the pleasure of hosting a Public Lecture on “The AI Revolution and the Future of Universities and Faculty: A Management Theory Perspective”, presented by Prof. Nicolai J. Foss, Professor of Strategy at the Copenhagen Business School and Visiting Chair Professor at Hong Kong Polytechnic University.    In the lecture, Prof. Foss shared a systematic Hayekian view on how AI may have complementary or substitutive effects with h

10 Apr 2026

The Department of Management and Marketing (MM) is delighted to announce that the new round of nominations for the Outstanding Alumni Award of PolyU MM 2026 is now open. The Award recognises alumni who have made contributions to the University and the wider community through their achievements in respective areas. Nominations for Outstanding Alumni Award of PolyU Department of Management and Marketing are now invited for submission. Ca

17 Mar 2026

You are invited to attend the MM Public Lecture on “My Research Journey: Past, Present, and Future” presented by Prof. Viswanath Venkatesh, Virginia Tech on 10 Apr 2026.   Date* : 10 Apr 2026 (Fri) Time* :

17 Mar 2026

You are invited to attend the MM Public Lecture on “The AI Revolution and the Future of Universities and Faculty: A Management Theory Perspective” presented by Prof. Nicolai J. Foss, Professor of Strategy, Department of Strategy and Innovation, Copenhagen Business School (CBS), Professor II, Norwegian School of Economics, and Visiting Chair Professor, PolyU on 9 Apr 2026.   Date*

17 Mar 2026

Sharing or Selling? Rethinking Influencer Strategy   Research conducted by Professor Yijing LI, Professor Fang Flora GU, Professor Fine Fanni LEUNG       Influencer marketing has transformed into a global phenomenon, with expenditures projected to reach US$32.55 billion by 2025. As firms increasingly rely on online personalities to amplify brand visibility and strengthen consumer relationships, a critical question arises: how much sponsored cont

15 May 2026