Research Seminars | Department of Management and Marketing

Research Seminars

Date	Presenter	Title	Area
2022-04-26	Prof. Vanitha SWAMINATHAN	Customer Engagement with Healthcare Apps: The Contextual Role of the Covid Crisis	Marketing
2022-04-20	Prof. Feng ZHU	Why Some Platforms Thrive and Others Don't	Management
2022-04-20	Dr Claudia TOWNSEND	How and Why Consumers Behave Differently on Mobile Devices	Marketing
2022-04-14	Dr Juanjuan ZHANG	Genes and Sales	Marketing
2022-03-17	Dr David DUBOIS	When and How Slow Motion Makes Products More Luxurious	Marketing
2022-02-22	Dr Shunyuan ZHANG	Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers	Marketing
2022-02-16	Prof. Damon CENTOLA	Complex Centrality: How to Predict Influence in Social Networks	Management
2022-02-10	Prof. Rebecca Walker RECZEK	Get Your Science Out of Here: When Does Invoking Science in Marketing Consumer Products Backfire?	Marketing
2021-12-16	Prof Jennifer BERDAHL	An Open Secret: Network Silence around Sexual Harassment	Management
2021-12-08	Dr Caroline FLAMMER	Impact Investing and the Fostering of Business Ventures' Financial Performance and Social Impact in Disadvantaged Urban Areas	Management