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On-going Research Projects

Principal Investigator Project Title Area
Dr Yue Katherine FENG Uncovering Sequential Pattern in Online User Opinions based on Deep Learning Techniques Management Information Systems
Prof. Wu LIU Voice Behavior in Multidisciplinary Team Meetings: The Role of Informal Leaders and Status Hierarchy Management
Dr Jia Katrina LIN Why and When Experienced Abusive Supervision Motivates Enacted Interpersonal Justice toward Subordinate Management
Dr Xin XU 电子口碑有用性的预测模型—评价确定性、评价者特征、和商家特征的交互作用 MIS
Dr Wonjoon CHUNG A Daily Dyadic Examination of Follower Creativity From a Leader’s Recovery Perspective Management
Dr Fangyuan CHEN A Study on Benefits of Using Social Networking Sites in the Workplace Marketing
Dr Fangyuan CHEN Consumer Response to Brand Alliance Termination: A Deontic Perspective Marketing
Dr Feng BAI Do Good People Finish Last or First? Investigating the Roles of Envy vs. Admiration for Virtue Management
Dr Fangyuan CHEN Does Observing Corporate Social Responsibility (CSR) Activities Make Us Donate More? An Investigation of the Effect of CSR on Consumer Prosocial Behavior Marketing
Dr Boyoun Grace CHAE Effects of Corporate Social Responsibility on Consumer Ugly Produce Purchase Marketing

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