- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Generative AI, Human-AI Collaboration, User-Generated Content, and Social Media
- Curriculum Vitae
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Platform Governance, Healthcare, Artificial Intelligence, and Digital Presentation
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Marketing (Quantitative Marketing and Strategy)
- Research Interests: Quantitative Management and Strategy
- Research Interests: Online Platform, and Digitalization
- Research Interests: Quantitative Marketing and Strategy
- Research Interests: Quantitative Management and Strategy
- Research Interests: AIGC, Platform Economics, Information System, Marketing, and Content Analysis
- Research Interests: Empirical Analysis, Social Media, Consumer Behaviour, AI-Human Interactions, and User-generated Content
- Research Interests: Marketing (Quantitative Marketing and Strategy)