
Haiyan Song
Associate Dean (Research) and Chair Professor, Mr and Mrs Chan Chak Fu Professor in International Tourism, Director of Research Centre for Digital Transformation of Tourism
- +852 3400 2286
- haiyan.song@polyu.edu.hk
Biography
Professor Haiyan Song has a strong background in Economics. His research focuses on tourism economics with a particular focus on tourism demand modeling and forecasting, tourism supply chain management, tourist satisfaction, and wine economics. Over the years, Professor Song has played significant roles in a number of international consultancy and collaborative projects, covering tourist satisfaction and service quality indices, Asia Pacific visitor forecasts, web-based tourism demand forecasting system, and development of the Guangdong tourist satellite account, which have considerable impacts on tourist destination management. Two of his co-authored books on tourism forecasting have been well received by researchers and practitioners. Professor Song has written extensively on applied econometrics, tourism economics and forecasting methodologies. Many of his work has appeared in such academic journals as Annals of Tourism Research, Tourism Management, Journal of Travel Research, Journal of Development Economics, International Journal of Forecasting and Economic Modelling.
A frequent guest speaker on international conference circuit, Professor Song has shared his professional insights on issues related to tourism impact assessment, tourism demand modeling and forecasting, tourist behavior research, tourist satisfaction indexes and applications of AI in tourism research. Among his professional affiliations, he is past President of both the International Association for Tourism Economics (IATE) and International Association for China Tourism Studies (IACTS). Professor Song is an elected Fellow of the International Academy for the Study of Tourism (IAST), IACTS and the Chinese Economic Association UK/Europe. He is Editor-in-Chief of Journal of China Tourism Research and Resource Editor of Annals of Tourism Research.
Professor Song taught at Dongbei University of Finance and Economics in China, Glasgow Caledonian University, University of Abertay Dundee, and University of Surrey in the UK before joining the School of Hotel and Tourism Management at The Hong Kong Polytechnic University as Chair Professor of Tourism and Associate Dean (Research) in August 2004. The honours he received include the John Wiley & Sons Lifetime Research Achievement Award and Lifetime Achievement Award by the International Council on Hotel, Restaurant and Institutional Education (ICHRIE) in 2010 and 2023, respectively, He is also a recipient of the Michael D. Olsen Research Achievement Award by University of Delaware in 2014.
Education and Academic Qualifications
- CHE (Certified Hospitality Educator), America Hotel and Lodging Education Institute
- MPhil/PhD in Economics, Glasgow Caledonian University, UK
- BA (Hons Equivalent) in Economics, Dongbei University of Finance & Economics (DUFE), P.R. China
Professional Qualifications
- Fellow of Chinese Economic Association in the UK/Europe (CEA UK/Europe)
- Fellow of International Association for China Tourism Studies (IACTS)
- Fellow of the International Academy for the Study of Tourism
- Honorary Fellow of the Council of Australian Universities Tourism & Hospitality
Education (CAUTHE)
Academic and Professional Experience
- Tourism Economics and Financial Management