Being There, Doing That: Toward a Cognitive Understanding of Mobile Augmented Reality

Indranil Bose is Distinguished Professor of Information Systems at NEOMA Business School and Nykaa Chair in Consumer Technology and Professor of Information Systems at the Indian Institute of Management Ahmedabad. Previously he was a faculty member at the Indian Institute of Management Calcutta (IIMC), University of Hong Kong, University of Florida, and the University of Texas at Arlington. He was the Founder of the Case Research Centre at IIMC and led as its Coordinator from 2012-2020. He was also the Founding Chairperson of the Post Graduate Diploma in Business Analytics (PGDBA), Co-ordinator of the MIS group, and Advisor of Analytics for the State Bank of India. Dr. Bose has teaching, research, consulting, and case writing experience in the fields of business analytics, emerging technologies, information security, digital transformation, and information strategy. His 100+ journal publications have appeared in MIS Quarterly, Journal of the MIS, Decision Support Systems, Information & Management, European Journal of Operational Research, Communications of the AIS, among others. His degrees include BTech (Hons.) from the Indian Institute of Technology Kharagpur, MS from the University of Iowa, and MS and PhD from Purdue University. He serves as Senior Editor of Decision Support Systems, Journal of Organizational Computing and Electronic Commerce, and Pacific Asia Journal of the AIS; Associate Editor of Communications of the AIS and Information & Management, and Editorial Board Member of Information Systems Research.