Congratulations to JIM Yu Ching Natalie, who has received a prestigious scholarship from the Hong Kong Jockey Club (HKJC). This scholarship covers her tuition fee, academic expenses and living costs for the entire normal duration of her study towards her degree programme, and a Jockey Club Scholars Alumni Association membership.
A Fashion Design Talent: ‘Art is a significant part of my life.’
Natalie loves the arts and music because they excite her. In summer 2018, Natalie fell in love with apparel design when she had the opportunity to enroll in summer school lessons such as interior, graphic, and fashion design courses at the Savannah College of Art & Design (SCAD) in the United States. Then, Natalie explored the art and design industry, and decided that this would be her future career. Since other universities in Hong Kong do not provide a Bachelor’s degree programme for fashion design, Natalie chose ITC to further her education. During her undergraduate years, Natalie has learned many skills, such as sewing and pattern making in Year 1, which brings her step by step closer to her fashion design dream. Using basic knowledge, Natalie has started her own brands to express her viewpoint and share her message through her fashion designs. She loves to explore new things and meet others who share her values. Natalie has launched two brands, Yu.studio and Didueverdotcom (DID’DUE). The former offers handmade beaded accessories. Natalie believes that accessories with unique designs and colours can be companions in one’s life journey, and encourages people to pursue their dream. The latter is high-quality clothing from South Korea with the aim to provide more different possibilities in styling and build up the confidence of her customers as well as meet the needs of every type of customer. Products that are made with love and creativity reflect Natalie’s image.
A Big Thank You to Supporters: ‘Thanks for always being here.’
To achieve her goals, Natalie feels that support and understanding from her supporters are very important. Natalie is appreciative of the support of her parents, even though they do not believe that there is a bright future in the art industry. Besides, PolyU also provides different opportunities and experiences to students. One of the most striking experiences is her internship at the ITC Store. Also, the ITC professors never reject the ideas of students, and allow them to create unique projects. Natalie encourages students who interested in the fashion design industry to enroll in ITC.
