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Programme Code : 14102
Stream Code : FFM for Fashion Merchandising (Full-time)
FGF for Global Fashion Management (Full-time)
PFM for Fashion Merchandising (Part-time)
PGF for Global Fashion Management (Part-time)
Mode of Study : Mixed-mode
Normal Duration :

1 year (Full-time Fashion Merchandising)

1.5 years (Full-time Global Fashion Management)
2 years (Part-time)

Credits Required for Graduation : 30
Initial Registration Credits
 
  3 for local students; 6 for non-local students
Fund Type : Self-financed
Programme Director : Dr Chester To, PhD
Deputy Programme Director : Dr Liu Wing-sun, PhD
Programme Leaflet : Please click here

Programme Aims

The textile and fashion business has long been an area of international significance. Practitioners, typically in buying offices or trading houses, face increasingly complex challenges in terms of technological advancement, globalising management and the intractable diversity of worldwide market requirements. These challenges are associated with various well-partitioned educational disciplines, from global product design and merchandising, and the management of supply and quality, to marketing and branding. Through this MA programme, graduates can integrate these forms of disciplinary knowledge and advance their own expertise, analytical skills and visions to a more sophisticated postgraduate level. Graduates are knowledgeable in innovative practices for today's textile and fashion business, and can effectively manage globally dispersed interacting business tasks.

Characteristics

It is a mixed-mode programme with a credit requirement of 30 credits. There are two specialisms for selection: Fashion Merchandising (服裝營銷策劃) and Global Fashion Management (全球化服裝管理). Prospective students applying for admission should have undergraduate majors in textiles and fashion (clothing), textile-related management disciplines, or sufficient study work in the design, business and engineering to readily understand the fundamental concepts of merchandising and marketing management.

Programme Structure

Fashion Merchandising specialism
Students must complete 4 Common Subjects (3 credits each), 3 Specialised Subjects (3 credits each) and 3 Elective Subjects for graduation.

Global Fashion Management specialism
Students must complete 4 Common Subjects, 3 Intensive Seminars and Site Visits (3 credits each) and 3 Elective Subjects for graduation. This spcialism is in collaboration with the Fashion Institute of Technology in New York and the Institut Français de la Mode in Paris. Students who take this specialism are required to visit New York, Paris and Hong Kong (for intensive seminars and site visits - 2 weeks in each city) during the course of study ot broaden their horizons and global vision. Students also have to bear the travelling cost for the intensive seminars and site visits. The cost of each overseas trip is around HK$15,000-20,000.

Please click here for the Programme Document.

Please click here for the subject synopsis.

Core Areas of Study

Common Subjects

  • Sourcing and Logistics
  • International Fashion & Textile Design
  • Current Technologies in the Fashion Industry
  • Fashion Global Marketing & Brand Management

Specialised Subjects

Fashion Merchandising specialism

  • Quality Assurance in Textiles & Clothing
  • Apparel Performance Evaluation
  • Fashion Merchandising Planning & Control

Global Fashion Management specialism

  • Overseas Seminars (New York)
  • Overseas Seminars (Paris)
  • Overseas Seminars (Pearl River and Yangzhijiang River Delta Regions)

Elective Subjects

Fashion Merchandising specialism

  • Fashion Retailing
  • Research Methodology
  • Information Technology for Textiles & Clothing Industries
  • Clothing & Textile Materials & Processes
  • Fashion Technology
  • Innovative Strategy for the Fashion Industry
  • International Business in Fashion Industry
  • Advanced Textile Processing Technology
  • Omni-channel Retailing & Marketing

Global Fashion Management specialism

  • Quality Assurance in Textiles & Clothing
  • Fashion Retailing
  • Research Methodology
  • Information Technology for Textiles & Clothing Industries
  • Apparel Performance Evaluation
  • Clothing & Textile Materials & Processes
  • Fashion Merchandising Planning & Control
  • Fashion Technology
  • Innovative Strategy for the Fashion Industry
  • International Business in Fashion Industry
  • Advanced Textile Processing Technology
  • Omni-channel Retailing & Marketing

Please login to view the Programme Document

Entrance Requirements

  • A Bachelor's degree in textiles or fashion (clothing) studies, or an equivalent qualification

Applicants who hold Bachelor's degrees in other fields of study and have adequate and relevant work experience in the fashion or textile industry may be considered for admission.
For the Global Fashion Management specialism, applicants are expected to have a minimum of three years of relevant work experience. 
For applicants who are not native English speakers and whose first degree qualifications are not obtained through the English medium, they are required to obtain one of the following to ensure that our admittees have reached an expected English language standard:

  • A TOEFL score of total 80 or above for the Internet-based tests, OR a TOEFL score of 550 or above for the paper-based tests; or
  • An overall Band score of at least 6 in the International English Language Testing System (IELTS)

Individual applications are considered on their own merit. Applicants may be required to attend interviews or tests to further demonstrate their language proficiency.

Enquiries

Dr Chester To
Tel: +852 2766 6533
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Miss Sicily Ho
Tel: +852 2766 6493
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Remarks

Applicants are requested to mark the stream code in Section 2 of the Application Form to indicate their interest in the FFM, FGF, PFM or PGF.

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