We are proud to announce that our Associate Professor Brian Kwok has recently published his fourth publication Hong Kong Neon Sign Artworks — Vol. 1 Restaurant. This bilingual book in Chinese and English acts as an introduction to the initial findings on vernacular aesthetics and visual communication design from Brian and his team of Information Design Lab’s observation and analysis on 218 food and restaurants neon sign artworks.
This book is one of the on-going neon sign artworks research projects funded by the Lord Wilson Heritage Trust in 2019, one of the competitive funds supported by the Hong Kong Government for preserving cultural heritage in Hong Kong. The research project has gone through 2.5 years from photo-documentation of more than 700 artworks to visual culture analysis.
The artefacts archived in the book might not be definitive enough to represent the local culture and history, but give us clues and useful references to the narratives of vernacular design and aesthetics, craftsmanship, colour theories, popular cultures, as well as the livelihoods and economies of Hong Kong from the 1950s to 1970s.
Special features:
A 282-page book in Chinese and English with 4 + 1 spot vivid green colour printing and special ink printing effect.
Coming along with a small UV torch enables shining on the specific artworks to reveal a fluorescent effect that resembles the neon light effect.
FREE COPIES!
We are now offering 50 copies to the general public for free. Please sign up and read the Terms and Conditions at https://forms.gle/jCNJ4WTDP8ix7npFA.
Registration deadline: 31 December 2021, 11:59PM.
| Topics | Books | Book design | Book launch | Information Design Lab | News | PolyU Design Research | Research | Design |
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