How to help students understand the multi-faceted challenges faced by business executives nowadays? The use of case studies is one effective solution. This is the reason behind the establishment of the Faculty of Business Case Consortium to enhance business education through case studies on the prevailing business issues and management practices.

 

The Consortium was officially launched on 27 September. On the day, a Knowledge Transfer Forum was also held to brainstorm the opportunities and challenges faced by companies in the Greater Bay Area in the midst of the China and US trade war.