Since 1993, the Asia Tourism Forum (ATF) has served as a key platform for addressing the most pressing issues shaping Asia's tourism landscape, from development and service management to marketing and sustainability.
The 15th ATF 2026 will continue this tradition under the inspiring theme "The Asian Paradigm in Hospitality and Tourism". Co‑hosted by the School of Hotel and Tourism Management of The Hong Kong Polytechnic University and the Mongolia Tourism Organisation, the forum will take place in Ulaanbaatar, Mongolia from 11 to 13 June 2026.
This year's ATF will invite scholars, industry professionals and thought leaders to explore how Asia's unique cultural richness and service philosophies are reshaping global hospitality and tourism.
Join us on a journey through the captivating history of Ulaanbaatar, where ancient nomadic traditions blend seamlessly with modern vitality. Discover a unique tapestry of culture, heritage and the warm hospitality that defines Mongolia.
Take this opportunity to discuss and share your knowledge of the Asian paradigm of tourism and hospitality with likeminded others.
Call for Papers
The Forum invites submissions of research papers on (but not limited to) the following topics:
| Hospitality and Tourism in the Asian Paradigm |
Digital Transformation |
| Asian Hospitality |
Tourism Planning and Development |
| Culture and Tourism |
Pedagogies and Innovations in Tourism and Hospitality Education |
| Innovation and Entrepreneurship |
Nature-based Tourism |
| Luxury Experiences Management |
Rural Tourism |
| Sustainable Tourism and Regenerative Tourism |
Urban Tourism |
| Environmental, Social and Governance (ESG) in Tourism |
Tourism Economics and Forecasting |
| Diversity, Equity and Inclusion (DEI) in Tourism |
Destination Management and Marketing |
| Health and Well-being |
Other topics relevant to the theme of the conference |
| Al and Service Robotics |
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The Forum invites two types of submissions written in the format and style described in the Publication Manual of the American Psychological Association:
- abstract (maximum 1,000 words including the reference section) or
- full paper (maximum 5,000 words including the reference section).
The author's name and affiliation should be shown only on the cover page of the manuscript; they should not be indicated anywhere in the paper itself. Once the submission is accepted, at least one of the authors must register for and present at the conference.
Key Dates
- 1 February 2026 – Deadline for submission of abstract or full paper
- March 2026 – Announcement of accepted submissions
Enquiries
For more information on the Forum and paper submission, please visit https://atf2026.mto.mn/.
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