Director of RCDTT
Prof. Haiyan SONG
Research Focus 1
Digital Tourism Decision-making and Monitoring System
An automated and self-adapting tourism demand and associated carbon emission forecasting system
Real-time tourism sentiment and tourist satisfaction indexes
A web-based simulation toolbox for policy interventions on sustainable tourism development
Developing a digital twin system for monitoring hotel carbon emissions
A decision support system for environmental sustainability management in hotels
Research Focus 2
AI-Driven Business and Experience Innovations
A decision support system to assess customer acceptance and business returns on smart hotel initiatives
Theory construction and technological development of user-oriented immersive tourism experiences
A neuromonitoring index and system for understanding tourists’ mental and behavioural feedback
MGI-VCP: A multi-model generative intelligent video creation platform for tourism content marketing
Improving business operation efficiency and consumer experience using AI and robotics
