Dr Elton Sun has been well recognized as one of the nation’s most respectful and influential industry leaders for over a decade. His leadership at the HK CTS Metropark Hotel Group from 2007 to 2015 saw the company transform into one of the world's top 100 hotel companies, establishing the 4-star Metropark and 5-star Grand Metropark brands. The acquisition of UK-based Kew Green Hotels under his supervision marked a significant milestone in China's hotel industry history, expanding the company’s reach into international markets.

As the Global Chief Development Officer and Executive Vice President of Huazhu Hotel Group (2016-2019), Elton played a key role in the company's growth into the 7th largest hotel company globally. His contributions enabled the successful transformation of Huazhu from a domestic economy-sector-oriented hotel company to a truly international full-scale hotel company.

Since launching Yusu Hotel Management Co., Ltd. in 2019, Elton has gained recognition as one of China's most innovative hotel entrepreneurs. The company's UrCove brand, despite its short history and the challenges of the pandemic, has become a leading lifestyle brand in China with 23 operating hotels and 62 properties in the pipeline. Elton’s creative approach to business model innovation, development strategies, and management and operation innovations has set new benchmark for China’s hotel industry.