The Hong Kong PolyU Winter School® is the SHTM's flagship executive development programme, staged each year to allow senior industry executives to interact with leading educators and practitioners in the field of hospitality. Co-organised by the SHTM and the Hong Kong Hotels Association, the programme will be held on the School premises from 4 to 16 December 2017.
Delivered as a series of six in-depth modules spanning two weeks, the
Winter School will feature leading industry professionals and SHTM academics presenting interactive modules, including:
- Luxury Hospitality Brand Management
- Digital Marketing and Analytics
- Revenue Management for Non-Revenue Managers
- Strategic Talent Management: Recruiting, Selecting, Motivating and Retaining Employees for Long Term Success
- Effective Training in Hospitality
- Managing Organisational Changes and Transformation
Participants who successfully complete
each module will receive a Hong Kong PolyU Winter School® Certificate. Those who have completed six different modules over a maximum three-year period will receive an Advanced Certificate in Hospitality Management issued by the SHTM.
For enquiries, please contact Ms Flora Ng at
flora.ng-ps@polyu.edu.hk.
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