Research Centre for Digital Transformation of Tourism (RCDTT)

The Research Centre for Digital Transformation of Tourism (RCDTT) of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) launched its Large Language Model (LLM) Based Tourist Satisfaction Index for Hong Kong (HKTSI) on 25 April 2025. The research team, led by Prof. Haiyan Song, Director of RCDTT and Mr and Mrs Chan Chak Fu Professor in International Tourism, developed the index based on the theoretic

28 Apr 2025

Prof. SONG Haiyan, Director of Research Centre for Digital Transformation of Tourism (RCDTT), Associate Dean and Chair Professor of School of Hotel and Tourism Management, Mr and Mrs Chan Chak Fu Professor in International Tourism, was interviewed by i-CABLE News programme “Inno Action” for his insights on digital transformation of the hospitality and tourism industry. Prof. Song shared that to accelerate the integration of technology in touris

25 Apr 2025

On 17 April 2025, Prof. Dan Wang, Associate Professor at the School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) and Associate Director of the Research Centre for Digital Transformation of Tourism (RCDTT), was invited by the Hong Kong Productivity Council (HKPC) to deliver a keynote speech at the “Smart Service Industry Digital Solution Fair” co-organised by the HKPC "Digital DIY" Portal and the Hong Kong

23 Apr 2025

Prof. Haiyan Song, Director of the Research Centre for Digital Transformation of Tourism, Mr and Mrs Chan Chak Fu Professor in International Tourism, participated as a panelist at the Hong Kong Tourism Forum. This event, hosted by the Hong Kong Tourism Board and China Tourism Group, was held at the Kerry Hotel in Hong Kong on April 16, 2025. The forum focused on discussing emerging issues related to rebranding Hong Kong as an international touris

22 Apr 2025

On 3 April 2025, Prof. Peng (Peter) Liu, a distinguished Professor of Real Estate and Finance at Cornell SC Johnson College of Business, Cornell University, delivered an insightful seminar titled “From Competence to Capital: How Managerial Ability Shapes Hotel Market Value”. The event was chaired by Prof. Haiyan Song, Director of the Research Centre for Digital Transformation of Tourism (RCDTT), and was attended by faculty members and students fr

11 Apr 2025

At the Maidian (Shanghai) Regional Hotel Development Forum on 31 March 2025, under the theme “Diversity · New Beginnings,” industry experts and leaders discussed digital transformations and new growth engines for the hotel industry. Prof. Dan Wang, Associate Director of Research Centre for Digital Transformation of Tourism (RCDTT) and Mr. Yongbo Zhao, CMO of Yunji Technology, joined the forum. Mr. Zhao noted that user demand channels have become

8 Apr 2025

On 31 March 2025, Dr Junxi Qian, an esteemed Associate Professor in the Department of Geography at The University of Hong Kong, delivered an enlightening seminar on "The Rural Renaissance and Reconstruction Movement in China: The Nexus of Culture, Economy, and Social Revival." The event, chaired by Prof. Mimi Li, Associate Director of the Research Centre for Digital Transformation of Tourism (RCDTT), attracted faculty members and students from th

31 Mar 2025

Prof. Faye Hao, Assistant Professor at the School of Hotel and Tourism Management, The Hong Kong Polytechnic University, was invited to deliver a keynote at the prestigious Connect Marketplace Hong Kong. Her presentation, titled “The Role of Technology in Shaping Future Industry: Harness the Power of AI,” explored the transformative impact of artificial intelligence on the tourism and hospitality sectors. During the keynote, Prof. Hao highlighte

26 Mar 2025

On 25 March 2025, Prof. Scott McCabe, a distinguished Professor of Marketing at Birmingham Business School (BBS), University of Birmingham, delivered an insightful research seminar on "Social Tourism: Enhancing Participation and Well-being." Prof. McCabe, who is Co-Chief Editor of Annals of Tourism has an extensive background in marketing and tourism, shared his expertise with faculty members and students from the School of Hotel and Tourism Mana

25 Mar 2025

Hong Kong, March 6, 2025 – The Research Centre for Digital Transformation of Tourism (RCdTT) at The Hong Kong Polytechnic University’s (PolyU) School of Hotel and Tourism Management (SHTM) marked a milestone with the official opening of the “Suh Jung Ho Inspiration Sphere” on Thursday. Named in honor of hospitality visionary Mr. Suh Jung Ho, the cutting-edge seminar room is designed to inspire academics, students, and industry leaders through col

6 Mar 2025