May 2011 – Volume 12 Issue 2
PUBLICATIONS

Heo, C.Y., and Lee, S. (2010). Customers' Perceptions of Demand-driven Pricing in Revenue Management Context: Comparisons of Six Tourism and Hospitality Industries. International Journal of Revenue Management, 4(3/4), 382-402.

Hon, A.H.Y., and Lu, L. (2010). The Mediating Roles of Trust between Expatriate Procedural Justice and Employee Outcomes in the Chinese Hotel Industry. International Journal of Hospitality Management, 29(4), 669-676.

Hyun, S., and Heo, C.Y. (2010)."Word of Mouth" in the Chain Restaurant Industry. Journal of the East Asian Society of Dietary Life, 20(4), 606-618.

Kim, T.Y., Hon, A.H.Y., and Lee, D.R. (2010). Proactive Personality and Employee Creativity: The Effects of Job Creativity Requirement and Supervisor Support for Creativity. Creativity Research Journal, 22(1), 37-45.

Lee, H., Hyun, S., and Heo, C.Y. (2010). Examining a Model of Website Loyalty Formation in the Hospitality Industry: An Expectation and Disconfirmation Approach. Journal of Tourism and Leisure Research, 22(4), 483-501.

Heo, C.Y., and Lee, S. (2011). Influences of Consumer Characteristics on Fairness Perceptions of Revenue Management Pricing in the Hotel Industry. International Journal of Hospitality Management, 30(2), 243-251.

Hon, A.H.Y. (2011). Enhancing Employee Creativity in the Chinese Context: The Mediating Role of Employee Self-concordance. International Journal of Hospitality Management, 30(2), 375-384.

Hon, A.H.Y., and Leung, A.S.M. (2011). Employee Creativity and Motivation in the Chinese Context: The Moderating Role of Organizational Culture. Cornell Hospitality Quarterly, 52(2), 125-134.

Kim, S.S.S., and McKercher, B. (2011). The Collective Effect of National Culture and Tourist Culture on Tourist Behavior. Journal of Travel & Tourism Marketing, 28(2), 145-164.

Lee, S., Koh, Y., and Heo, C.Y. (2011). Internationalization of US Publicly Traded Restaurant Companies: A Transaction Cost Economics Perspective. Tourism Economics, 17(2), 465-471.

Leung, D., Leung, R., Bai, B., and Law, R. (2011). Asian Wave in Travel and Tourism Research. Journal of Travel & Tourism Marketing, 28(2), 196-209.

Leung, K., Wang, Z.M., and Hon, A.H.Y. (2011). Moderating Effects on the Compensation Gap between Locals and Expatriates in China: A Multi-level Analysis. Journal of International Management, 17(1), 54-67.

Tsang, N., Tsai, H., and Leung, F. (2011). A Critical Investigation of the Bargaining Behavior of Tourists: The Case of Hong Kong Open-Air Markets. Journal of Travel & Tourism Marketing, 28(1), 27-47.

Xiao, H.G. (2011). The Capacity of a Scientific Community: A Study of the Travel and Tourism Research Association. Journal of Hospitality & Tourism Research, 35(2), 235-257.

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