Entrance Year Sept 2023
Programme Code JS3060
Mode of Study Full-time
Normal Duration 4 years
Programme Intake 114
Fund Type Government-Funded
Credits Required for Graduation At least 120 academic credits plus 3 training credits
Programme Leaders
Programme Leader
Dr Te-Feng Chen
PhD
Remarks
- Students are subject to further assessment criteria in the selection of the award, such as GPA, at the end of Year One.
- The option of a Secondary Major in AI and Data Analytics (AIDA) is available to students taking the BBA (Hons) Scheme in Accounting and Finance. Admission to the Secondary Major is competitive and subject to a different credit requirement for graduation. Please see Secondary Major Details for further information.
Aims and Characteristics
Programme Aims
This programme aims to provide students with a well-rounded business education and an opportunity to specialise in digital finance and investment management.
Programme Characteristics
The highly practical programme emphasises the application of professional finance and investment knowledge, together with hands-on experience of innovative financial technologies, to address the challenges faced by modern finance and investment professionals.
Our highly qualified academic staff share their business experience and research findings with students. Students are able to apply what they have learned through internships.
Our programmes integrate the latest technological knowledge related to business into the curriculum. New concepts such as fintech and big data are included in selected accounting and finance subjects.
Subject to availability, BBA students can spend one semester studying at another university overseas or in mainland China, with any credits accrued counting towards their corresponding PolyU degree.
Work-Integrated Education (WIE)
To graduate, every student must complete 100 hours (3 training credits) of WIE. The School offers opportunities for students to work in firms in Hong Kong and the Chinese mainland during either the spring semester or over the summer. These and other forms of work experience count towards the WIE requirement.
Characteristics of Scheme-based Admission
Students first follow a common curriculum under the Scheme.
This offers students approximately one year to identify their area(s) of interest and career aspirations, which facilitates their Major programme selection.
The decision to admit a student to a Major programme will be made by the School in consideration of the student’s preference and overall GPA from Year One. Students will be asked to rank their choice of Major programme (in order of preference) during Semester 2 of Year One for the School’s consideration and approval.
The number of students admitted to the BBA (Hons) in Accountancy, BBA (Hons) in Accounting and Finance and BBA (Hons) in Digital Finance and Investment will be capped respectively at 60%, 40% and 40% of the number of students in the respective year.
JUPAS applicants with a DSE score of 25.0 or above in their best 5 subjects are guaranteed to be admitted to their most preferred Major programme.
Professional Recognition
To be confirmed.
Career Prospects
Graduates of this programme are equipped with the latest practical investment management knowledge, along with hands-on experience of cutting-edge digital finance technologies, that are expected to shape the expertise of the next generation of finance professionals. They are well positioned to join the talent pool to foster Hong Kong’s strategic position as a technology-oriented international financial centre and to exploit the opportunities offered by the financial reform in the Greater Bay Area.