Three multidisciplinary conferences have previously been organised by the UNESCO Chair "Culture and Wine Traditions" of the University of Burgundy, demonstrating the richness and diversity of the viticulture and diet of European countries with special focuses on wine, nutrition, food and health. The SHTM is pleased to announce that in collaboration with the University of Burgundy, the first ever International Conference on Wine Market
and Cultures of Consumption will be held on 2-5 June 2019 in Hong Kong. This international conference will provide a platform for wine industry practitioners, critics and journalists, policy makers, academics and students to exchange views on and discuss current issues in the wine trade, with a particular focus on wine sales and marketing and cultures of wine consumption in Asia, where the largest wine importers reside.
The multidisciplinary International Conference on Wine Market and
Cultures of Consumption will examine the realities of today's wine trade, charting its evolution and importance at global and local levels. The conference will feature the following four sessions:
Session 1: The wine trade: spaces, flows, actors and territories
Session 2: The organisation of markets, regulations and the quality of wines
Session 3: Consumers and social and cultural wine practices
Session 4: Patterns and the influencing factors of evolution in wine taste and reputation
Venue
The conference will be held at Hotel ICON (www.hotel-icon.com), the SHTM's state-of-the-art teaching
and research hotel. A special room rate at Hotel ICON and other hotels in the vicinity has been arranged.
Confirmed Keynote Speakers
Who Should Attend
- Academics and students in wine-related disciplines
- Researchers and consultants in areas related to wine
- Wine journalists and critics
- Wine producers and sommeliers
- Wine wholesalers, distributors and enthusiasts
- Public and private organisations related to the wine business
- Government regulatory bodies and wine auctioneers
Official Languages of the Conference
The official languages of the conference will be English and French.
Scientific Committee (listed in alphabetical order by last name)
- Luca Bonardi, The University of Milan (Italy)
- Steve Charters, Burgundy School of Business (France)
- Marion Fourcade, University of
Berkeley (USA)
- Olivier Gergaud, Kedge Business School (France)
- Ksenia Kirillova, The Hong Kong Polytechnic University (Hong Kong)
- Byron Marlowe, Washington State University (USA)
- Jean-Robert Pitte, Académie des Sciences Morales et Politiques (France)
- Catherine Pivot, University of Lyon III (France)
- Stephen Pratt, The University of the South Pacific (Republic of Fiji)
- Guenter Schamel, Free University of Bozen-Bolzano (Italy)
- Olivier Serra, University of Rennes II (France)
- Haiyan Song, The Hong Kong Polytechnic University (Hong Kong)
Organising Committee (listed in alphabetical order by last name)
- Joëlle Brouard, UNESCO Chair "Culture and Wine Traditions" of the University of Burgundy and Terroir Manager
- Olivier Jacquet, UNESCO Chair "Culture and Wine Traditions" of the University of Burgundy
- Jeannie Cho Lee, The Hong Kong Polytechnic University
- Murray Mackenzie, University of Nevada, Las Vegas
- Jocelyne Pérard, Head of UNESCO Chair "Culture and Wine Traditions" of the University of Burgundy
- Markus Schuckert, The Hong Kong Polytechnic University
- Haiyan Song, The Hong Kong Polytechnic University
- Serge Wolikow, University of Burgundy
Registration Fees
|
Early Bird Registration
(by 15 April 2019) |
Regular Registration
(After 15 April 2019) |
| Academics |
USD450 |
USD500 |
| Non-Academics |
USD550 |
USD600 |
| Full-time Students |
USD150 |
USD250 |
| Accompanying Persons |
USD180 |
| Gala Dinner on 3 June 2019 (Optional) |
USD100 |
* Academics must be affiliated with a university/college. Full-time students must provide valid student ID.
For academics, professionals and students, conference registration will include access to all conference sessions, a welcome reception, a book of abstracts, coffee breaks, lunches on 3 and 4 June, wine tasting and master classes. The registration for accompanying persons
will include a welcome reception, wine tasting and master classes. Details of an optional post-conference tour will be announced later.
For more details, please visit
https://www.polyu.edu.hk/htm/conference/ICWM2019
For enquiries, please contact: icwm2019.shtm@polyu.edu.hk
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