October 2014 - Volume 15, Issue 4
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SHTM Leading the Way with Hotel ICON by Launching Hotel Room of the Future Design Competition

Following the success of the first round of the "Tomorrow's Guestrooms" competition last year, the SHTM recently announced design as the theme of the second round. The "Tomorrow's Guestrooms Design Competition - The Hotel Room of the Future" is being held from 1 September to 31 December 2014.

There is no one-size-fits-all template for design, and with the hospitality industry so buoyant the talk always turns to what will be next - what is the hotel room of the future? Hotel ICON is in many ways a project of the future because it educates the professionals who will lead the industry in the years to come. Mr Richard Hatter, General Manager of Hotel ICON and Co-chairman of the Competition, explained that we are looking for the design of the room for the future within the confines of a typical Hotel ICON room and are keen to see what the designers of today and tomorrow think it may be. The key will be in balancing the cool factor and guest comfort.

Professional and young architects, architecture studios and other business in the industry as well as design students from tertiary education institutions from around the world are invited to submit proposals individually or as teams to showcase their visions of hotel room design for guests of the future.

Entries will be reviewed by an expert panel, and will be judged on functionality in design and creativity in implementation. The winners may have the chance to have their design realised in one of the Tomorrow's Guestrooms at Hotel ICON. The student winner will be given the opportunity to develop their design during a mentoring internship at Conran and Partners in London.

Ms Tina Norden, Associate Director, Conran and Partners and Co-chairman of the Competition said that Hotel ICON is a true symbol of Hong Kong's dynamic design talent and expanding arts scene. She recalled that when her firm was involved in the hotel project over three years ago, it was a fabulous opportunity to collaborate with award-winning artists, creative visionaries and the most respected designers that Hong Kong had to offer. Ms Norden is looking forward to continuing this creative process by collaborating with and inviting the competition's student winner to Conran's London studio.

An SHTM initiative, the Tomorrow's Guestrooms were created to facilitate more in-depth research into the application of advanced concepts in the field of hotel management for the advancement of the entire industry. Professor Kaye Chon, SHTM Dean and Co-chairman of the Competition, noted that cutting-edge research contributes to the further improvement of and drive for excellence in the hospitality industry. The SHTM is proud to be in a position to support the industry and tomorrow's hoteliers in this innovative way.

For details and submissions, please visit: http://shtm.polyu.edu.hk/tgr.


This e-newsletter is issued by the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.
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