Startup's Guide: Building a Strong Brand Identity with Effective Communication Strategies

Want your startup to stand out in a crowded marketplace?

Building a strong brand is the key! It helps you differentiate yourself from competitors and attract customers. But that's not enough. You also need an effective communication strategy to shape your message and engage your audience.  

Unlocking the Power of Branding
11 May (Thu)| 6:30pm – 8:00pm| N103, 1/F, Block N, PolyU, Hunghom | English
This workshop covers the fundamentals of branding, including what a brand is, the power of branding to differentiate a business, and branding strategies to build a strong brand identity and create a compelling brand positioning.

Effective Communication Strategies for Connecting with Your Audiences
17 May (Wed)| 6:30pm – 8:00pm| N103, 1/F, Block N, PolyU, Hunghom | English
This workshop covers essential strategies for effective communication, including knowing your audience, choosing the right message and channels, and measuring campaign success through metrics. Participants will learn how to focus on emotional benefits, explore different media channels, and optimize their communication strategies using metrics.

Join us now!