March 2015 - Volume 16, Issue 1
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Polyu HTM
Tripartite Master of Science in Global Hospitality Business to Groom Future Industry Leaders

Hospitality is one of the fastest growing and most dynamic sectors of global business, and its professionals require a 21st century skill set to stay competitive. In a world that has become very connected, it is vital for future leaders to have strong international perspectives and an in-depth understanding of the cultural immersion that is key to the global hospitality business.

At the forefront of the industry, the SHTM has anticipated this demand and formed a unique alliance with two world-class centres of educational excellence, Ecole hôtelière de Lausanne and the Conrad N. Hilton College of Hotel and Restaurant Management at the University of Houston, to establish the tripartite Master of Science (MSc) in Global Hospitality Business programme. This is the first time that these three institutions, representing the best of the East and West, have collaborated to help define the future of global hospitality development.

This innovative educational strategy will allow students from Europe, Asia and North America to spend one semester in each of the three continents, capitalising on three outstanding faculties and campuses. The ground-breaking programme features:

"Glocal" Expertise
In small classes of about thirty, students will begin their curriculum in Switzerland at the EHL, then move to the SHTM in Hong Kong for their second semester, spend three months in residence with an international hospitality company and finally complete their third semester at the Hilton College in Houston, Texas.

Unparalleled Professional Immersion
Four to five day workshops will allow students to receive insights from hospitality professionals and complete reports covering competitive analysis, market study, property performance review, feasibility study, impact analysis and/or pipeline development analysis with live industry data, gaining practical, real-life exposure.

Business Field Trips
Each semester, students will participate in Business Field Trips to tourism hubs on each continent, where they will gain the exclusive chance to meet and hold discussions with the major local players in the field.

Capstone Projects
Students will be assigned a Capstone project to complete throughout the programme. Assembled in small teams and coached by our experts, students will act as consultants to global companies, including during three months at company headquarters. This will be a unique opportunity for corporations to obtain insights from multinational, driven young professionals.

A Memorable Experience
The programme will offer students eighteen months of intense courses, challenging projects, cultural immersion, motivating interactions, notable contacts and global travel.

Professional Certification
Upon graduation, students of this exceptional programme will receive the MSc in Global Hospitality Business degree awarded by PolyU and Certificates of Completion issued by the EHL and UH.

Applications will be accepted until 30 April 2015. For more information, please visit: www.polyu.edu.hk/htm/msc/glhb.


This e-newsletter is issued by the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.
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