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Sylvia Xihui Liu

PolyU Scholars Hub

Specialism Leader of MDes Innovative Business Design (IBD), Deputy Program Leader of Master of Technology Entrepreneurship (MTE)

  • V702b
  • +852 2766 5447
  • xihuiliu@polyu.edu.hk
  • Expertise: Design management capability, design policy, design-driven entrepreneurship, integrated design thinking

Academic and Professional Experience

Academic experience

  • 02/2013 - 06/2019   

Research Assistant Professor, School of Design, Hong Kong Polytechnic University   

  • 11/2011 - 01/2013   

Visiting Assistant Professor, School of Design, Hong Kong Polytechnic University   

  • 2017 - 2020   

Visiting Professor, School of Design Art & Media, Nanjing University of Science & Technology

  • 2017-present   

Visiting Professor, School of Design & Art, Beijing Institute of Technology, Zhuhai   

  • 2011 - 2016 

Postdoctoral Fellow of Management Science & Engineering, College of Economics & Management, Nanjing University of Aeronautics and Astronautics     

Professional experience

  • 2002 - 2007 

Design Manager & Co-founder, NOVA Design, Shanghai, China   

  • 2000 - 2002 

Product Designer & Design Researcher, Zuki Design, Tsingtao, China   

  • 1997 - 1998 

Marketing Planner, Golden Eagle Group, Nanjing, China 

教學範圍

  • Design Entrepreneurship 
  • Final Year Project
  • Managing Value Creation
  • Design Research Method for PhD studies 
  • Multidisciplinary Project
  • Reflective Capstone Thesis

 

 

Research Outputs

Liu, X. H., Chen, K., & Zhou, Z. (2025). Interpreting entrepreneurial core values through visual aesthetics: An analysis of posters for online crowdfunding projects on Kickstarter. Design Studies, 101, 101355. https://doi.org/10.1016/j.destud.2025.101355
Das, B., & Liu, X.H. (2025). Overcoming trust barriers in RDCM: the efficacy of psychographic co-design in qualitative data collection. CoDesign, 1-20.  https://doi.org/10.1080/15710882.2025.2494098
Liu, X.H. & Cheng, P. (2024). Transforming mature design management to better firm performance: The importance of top management involvement. Design Studies, 95, 101276. https://doi.org/10.1016/j.destud.2024.101276
Ning, W., & Liu, X.H. (2024). Policy-making for creative industries in China: A case study of design policy. Journal of Contemporary Chinese Art, 11(1), 107-113. https://doi.org/10.1386/jcca_00099_7
Liu, X.H., Liu, S., Zhang, M., & de Bont, C. (2022). The holistic frame of designing smart, connected products: A systematic literature review and expert interview. The Design Journal, 25(3), 334-352. https://doi.org/10.1080/14606925.2022.2058448

Liu, X. H. (2021). Barriers to Bringing Design Function into Technology Start-ups: A Survey on Incubation Programme of Hong Kong Science Park, The Design Journal. 24(5), 807-828. https://doi.org/10.1080/14606925.2021.1959120


Liu, X. H., & Rieple, A. (2019). Design management capability in entrepreneurship: A case study of Xiaomi. International Journal of Design, 13(3), 125-138.  

Liu, X. H.
, Liu, H., & Zhang, Y. (2018). The New Role of Design in Innovation: A Policy Perspective from China. The Design Journal, 21(1), 37-58. https://doi.org/10.1080/14606925.2017.1395167

Liu, X. H.
, & de Bont, C. (2017). Barriers to Strategic Design: A Perspective from China. She Ji: the Journals of Design, Economics and Innovation, 3(2), 133-145. https://doi.org/10.1016/j.sheji.2017.09.003
de Bont, C. & Liu, X. H. (2017). Breakthrough innovation through design education: Perspectives of design-led innovators. Design Issues, 33(2), 18-30. https://doi.org/10.1162/DESI_a_00437
Liu, X. H
. (2016). Innovation design: Made in China 2025. Design Management Review, 27(1), 52-58. https://doi.org/10.1111/drev.10349
For more research outputs, please refer to PolyU Scholar Hub.

 

 

Projects

PI, General Research Fund (GRF), Managing Design in the Turbulent Business Context: A study on the updated capability model of design management in Hong Kong and GBA tech start-ups. 2026-28, $576,120

PI, General Research Fund (GRF), Opportunities, challenges and emotional values when plaxing shops in repurposed building. 2024-25. $643,000


PI, Chinese Academy of Engineering, A Study on International Cooperation Path of Manufacturing in the ‘One Belt One Road’ Initiative, 2017–2021, $220 924


PI, Public Policy Research (PPR) scheme, Made in China 2025: The Challenges and Opportunities of the Hong Kong Design Industry, 2018–2019, $501 070

PI, Chinese Mechanical Engineering Society, Innovation of Chinese Small and Medium-Sized Manufacturing Enterprise (SME) Brands, 2014-2015, $88 369

PI, School Collaborative Project, Design-Driven Entrepreneurship: A Translational Mechanism by Visual Thinking to Align Stakeholders and Explore Opportunities, 2021-2023, $300 000

 

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Awards

  • 2024 - Top 10 Outstanding Teachers, The 2024 Top 100 International Experience Innovators, IXDC
  • 2024 - Service award, School of Design, Hong Kong Polytechnic University
  • 2022 - Knowledge Transform, School of Design, Hong Kong Polytechnic University
  • 2021 - School Research Excellence, School of Design, Hong Kong Polytechnic University
  • 2017 - Annual Contribution Prize, Award of China Innovation Design Alliance  and China Knowledge Centre for Engineering Science & Technology
  • 2016 - Second Prize of Industrial Design, Ordos International Creativity and Design Competition, Ministry of Industry and Information Technology
  • 2015 - Top Ten Young Designers, Dragon Design Foundation, China Guanghua Foundation
awards_liuSlyvia

 

 

 

Publications

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Liu, X. H. (2020) Chapter author In Y. Lu, Y. Pan, & Z. Xu (Eds.) Innovative Design of Manufacturing (pp. 1–19). Springer Tracts in Mechanical Engineering. Springer.

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Innovation Design Research Team. (2017). Innovative design of manufacturing. Shanghai Jiao Tong University Press. [製造業創新設計.上海交通大學出版社].

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Liu, X. H. (2015). Design management. Beijing University Press. [設計管理. 北京大學出版社].

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Liu, X. H. (2015). China Good Design: Case study on the path of innovative design in enterprise. China Science and Technology Press. [中國好設計:企業創新設計路徑案例研究.中國科學技術出版社].

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Chen, Q., & Liu, X. H. (2010). Design management: Theory and practice. Beijing Institute of Technology Press. [設計管理理論與實務.北京理工大學出版社].

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