Tailoring products for the market
Blue Pin has developed a low-cost indoor positioning system (Dolphin IPS) that is highly effective with an accuracy of up to 3 metres and easy to install. With a proprietary fusion algorithm (including an optimised BLE beacons setting, site planning, multilateral positioning, noise reduction, changing events, special event handling and stabilization, etc.), Dolphin IPS provides a comprehensive positioning solution that is like an indoor version of GPS. It offers accurate and reliable navigation information for enhancing user experience and marketing purposes.
Dolphin IPS has won numerous awards over the years. They include the Best of 2018 Award at the PolyU Entrepreneurship Parade 2019, Gold Medal - The 71st International Trade Fair for Ideas, Inventions & New Products (iENA 2019) held in Germany, Certificate of Merit - Hong Kong ICT Awards 2020 Smart Living Award, and Gold Medal in 2021 Special Edition of the Geneva International Exhibition of Inventions. Patented in the US, China and Hong Kong, Dolphin IPS has been deployed in exhibition venues, shopping malls, commercial buildings, hotels, universities and factories by more than 10 clients in Hong Kong and Mainland China, and feedback from client is encouraging.
Another innovative product from Blue Pin is GSR guest services robot for hotels, which can complete the entire self check-in and check-out process within minutes with a simple touch of a screen. It can also distributes room keys and settle payments in real time, thus saving manpower and offering convenience to hotel guests. The robot is now working in Royal Plaza Hotel and Royal Garden Hotel, and PolyU's Hotel ICON will be having this robot soon. Discussions with hotel clients in Australia, UK, Singapore, Thailand and Japan are underway and the future looks promising.
Commitment and team spirit work miracle
In just three years, Blue Pin has achieved good business results and won many awards. While this is admirable, Gary said this had not been easy at all. To run a start-up, he needs money and technical knowhow to manage a business. What is frustrating is that the market in Hong Kong seems to have a low readiness to embrace innovative products. He quoted an example. Earlier, HKSTP invited start-ups to present creative ideas / products for the hotel industry. Among more than 100 proposals collected, only Blue Pin’s smart hotel solution has been adopted by a hotel. The outlook seemed bleak indeed.
But how could Blue Pin stand out despite the market’s low readiness to innovate? Gary attributed the company’s success to his partner and teammates who demonstrate that ability to cope well with the pressure of working 7x24 and a good team spirit. A devoted Christian, Gary said, “Thank God. Our teammates are mutually supportive and we share the same vision.”
Gary is truly grateful to his alma mater not only for its support for his start-up, but also for the creative and courageous talents it has nurtured. Blue Pin now has 13 teammates, most of whom are from PolyU. They usually joined the company as interns and then stayed after graduation to contribute to its growth.