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Startup's Guide: Building a Strong Brand Identity with Effective Communication Strategies

Training / Workshop

Building a Strong Brand Identity_edm_v3
  • Date

    17 May 2023

  • Organiser

    Knowledge Transfer and Entrepreneurship Office

  • Time

    18:30 - 20:00

  • Venue

    N103, 1/F, Block N, PolyU Map  


Effective Communication Strategies for Connecting with Your Audiences
17 May (Wed)| 6:30pm – 8:00pm| N103, 1/F, Block N, PolyU, Hunghom | English


Want your startup to stand out in a crowded marketplace?


Building a strong brand is the key! It helps you differentiate yourself from competitors and attract customers. But that's not enough. You also need an effective communication strategy to shape your message and engage your audience.  


This workshop covers essential strategies for effective communication, including knowing your audience, choosing the right message and channels, and measuring campaign success through metrics. Participants will learn how to focus on emotional benefits, explore different media channels, and optimize their communication strategies using metrics.


Join us now !!

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