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ITC alumnus Necro Poon shines at 2019 DFA Hong Kong Young Design Talent Award

ITC alumnus, Necro Poon (BA, 2011) was recognized at the 2019 DFA Hong Kong Young Design Talent Award (DFA HKYDTA). The Award aims to grant local young (aged 35 or below) design practitioners or graduates contributing to Hong Kong’s creative industry. This year, 13 of 16 awardees will receive a financial sponsorship amount up to HK$5,000,000 in total for 6 – 12 months of overseas work attachment or study to further stimulate design thinking.

Necro’s high sense of fashion and strong personal style, together with his talent and motivation brought him this Talent Award. He joined Aquascutum (Hong Kong), followed by Adlib, and established his own brand NECRO STUDIO in 2017. Necro was Contemporary Day-wear Group Winner of the 2015 Hong Kong Young Fashion Designers' Contest, HKTDC, and won the Collection of the Year Menswear Award 2017, Hong Kong Fashion Council.

His collections are often unisex, and always strong and contemporary with political overtones in their names, from SELF-SALVATION OATH, POST-PROTEST ERA - HIGHWALL and SOUND OF RIOT to YOUTH EARTHQUAKE, his first denim collection, and Dragon and Phoenix, a 2019 collection.

“I would like to learn about the international market. I feel that working as a design intern will teach me how international brands function and especially design inspiration, sketching, development, product production, pricing, marketing, image management, and human resources.” Necro said.