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Miss LAU, Yan Chi (Sarah), who is a final year student of BSc (Hons) in Logistics Engineering with Management (LEM) in the Department of Industrial and Systems Engineering (ISE), participated in the HKIE 2016 Essay Competition “SMART Logistics and Transportation”, an open competition organized by the Hong Kong Institution of Engineers (HKIE) – Logistics and Transportation Division. After an intense competition, Sarah was awarded the First Runner-up, at a ceremony held on 22 March 2016.

The individual project title of Sarah is “An Intelligent Cloud-based Mobile CRM Framework for Stock Replenishment”, which was supervised by Ir. Dr. KL Choy (academic supervisor) and Mr. Eddy Yiu (industrial supervisor). It is a jointly supervised industrial-based student project between PolyU ISE and the Bedford Technologies Limited.

The student project provides innovative insights on building a mobile app for managing customer relationship management (CRM) and stock replenishment which is a hit in managing modern web-based business operations. The proposed model aims at enhancing effective communication between customers, staff and retailers in order to analyze customer behavior effectively while the number of times in out-of-stock is reduced significantly.

The competition is open to young HKIE engineers under the age of 25 and full time students of accredited Logistics or Transportation Engineering Degree Programs in Hong Kong. It is aimed to promote innovative ideas in the design and implementation of logistics and transportation systems in Hong Kong.



Mr. TIEN Puk Sun Michael, BBS, LP, the Legislative Councillor (Left) presented a certificate to Miss LAU Yan Chi Sarah, the awardee (right)



Miss LAU Yan Chi Sarah celebrated the award with the Judge panels



Miss LAU Yan Chi Sarah (2nd from Left) celebrated the award with Prof. Keith Chan, Head of ISE (2nd from right), Ir. Stephen Chan, President of HKLA Council (1st from right) and Ir. Dr. KL Choy, Programme Leader of LEM



Miss LAU Yan Chi Sarah (2nd from right) celebrated the award with Mr. Eddy Yiu, Project Manager in Bedford Technologies Limited (2nd from left), Ir. Dr. KL Choy, Programme Leader of LEM (1st from right) and Mr. Jimmy Ng (1st from left)