Superpromoters and The Dynamics of Enthusiasm

Mr. Rijn Vogelaar

  • Chief Enthusiasm Officer, The Superpromoter Academy

Mr. Rijn Vogelaar is CEO (Chief Enthusiasm Officer) of the Superpromoter Academy and the internationally well-known author of the book: The Superpromoter. He has presented at many international conferences as a keynote speaker and consulted multiple international organisations based on his theory. Mr. Vogelaar has over 15 years of experience in marketing and customer relations. His presentations are of strategic marketing value, engaging and inspiring.

In 2009, he published his book “The Superpromoter: The Power of Enthusiasm”. Superpromoters are customers who are enthusiastic, share their enthusiasm and influence others. With their word-of mouth advocacy of products or brands, superpromoters convince others to buy the products too. Mr. Vogelaar will explain how you can find, understand & support these customers and what the effects are on employee motivation and revenue growth. The Superpromoter has been
a success internationally and published in 3 languages (English, German and Dutch). Multinationals like Microsoft, Heineken, Philips, Samsung, Dorel, ABN AMRO Bank, RoboBank, KPN and Deutsche Telecom are working with the Superpromoter concept.