Dr Sangwon Park

Associate Professor
School of Hotel and Tourism Management
The Hong Kong Polytechnic University

Before joining the School of Hotel and Tourism Management of The Hong Kong Polytechnic University as an Associate Professor in August 2017, Dr Sangwon Park was the Senior Lecturer and Deputy Head in Hospitality Management at the University of Surrey, UK.

 

Sangwon joined the University of Surrey as a Lecturer in the Hospitality and Food Management in 2011. He holds a Bachelor Degree about Tourism Management from South Korea and Master Degree in Hotel & Restaurant Management with Statistics minor from the University of Missouri, USA. Sangwon awarded PhD Degree from the Temple University, USA (Business Administration).

 

Sangwon has diverse professional work/project experiences. He participated in a project with SK Telecom (one of the largest mobile communications companies in South Korea) to develop mobile travel and hospitality contents using GPS. He has also involved in four-year project with Madden Media (an advertising company located in Arizona, USA) to estimate the effectiveness of travel advertising on travellers’ behaviour. Sangwon has also worked with the U.S. Travel Association to examine American traveller’s use of the Internet and Social Media as a principal investigator.

 

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