Dr Tussyadiah is an Associate Clinical Professor with School of Hospitality Business Management in Carson College of Business at Washington State University Vancouver, USA.  

Iis received her PhD in information sciences from Tohoku University, Japan and Master of Engineering in industrial engineering and management from Bandung Institute of Technology, Indonesia.  Her research focuses on the roles of information technologies in shaping traveler behavior and transforming the travel and tourism industry.  She has conducted several research projects on the impacts of mobile technology and social media on consumer behaviour and destination marketing in collaboration with various destination marketing organizations, tourism attractions, and tech companies such as Samsung Electronics.

She has published her work in leading tourism and hospitality journals and received several best paper awards at international conferences, such as ENTER conference, ADM conference, and I-CHRIE conference. Dr Tussyadiah is Vice President of the International Federation for Information Technology and Travel & Tourism (IFITT), an international community of academics, destinations, and travel industries with an interest in eTourism development.