ACBM provides consultancy service to firms in the Greater China region on branding issues.  Some of these consultancy projects not only enable us to transfer knowledge to industry, but also bring in additional resources and opportunities for future research.

	Strategic Brand Management Project (Chow Tai Fook Jewellery)
	Custom Perceived Value in Mainland Jewellery industry (Chow Tai Fook Jewellery)

	Lifestyle Brands (China Mobile)
	Business of Design Week Participants Feedback Survey 2008 (Hong Kong Design Centre)
	HK Brand Survey: Brand Excellency in Innovative Design (Hong Kong Design Centre) Executive Summary of the Survey on “The Relationship between Consumers Beloved Lifestyle Brands and Innovative Design”: Survey report on “Brands Excellent in Innovative Design”

ACBM has been actively involved in offering seminars and short courses for executives on brand management. 

Brand Management Training Workshop in Jewellery Industry