By the year 2007, we aspire to be the leading university in the region that is dedicated to excellence in education and scholarship in a professional context.

In the HKSAR, we will build our leadership in four Strategic Focus Areas: (a) Health Enhancement; (b) Product Design, Development and Marketing; (c) Professional and Executive Development on the Chinese mainland; and (d) Urban Sustainable Development. We will position ourselves as a leader for part-time undergraduate and postgraduate studies with flexible conversion mechanisms from Higher Diploma to undergraduate studies; as the most enterprising university reputed for enterprise-university partnership and collaboration as well as scholarship in application and integration. In the region, we will position ourselves as the leader and the preferred partner in education and research in disciplines in which we are strong, a key player in research, development, transfer and commercialization of knowledge and technology and in supporting the Chinese mainland institutions in the development of modern technology and innovative products for the global market.