13 February (Monday)
Managing People and Profitability
Mr. William Mackay
Vice President & General Manager
Four Seasons Hotel Hong Kong

14 February (Tuesday)
E-Marketing and Distribution in the Hospitality Industry
Dr. Peter O'Connor
Professor of Information Systems,
ESSEC Business School France &
Co-Director of
Institute de Management Hotelier International,
France

15 February (Wednesday)
Creating and Selling Customer Service Experience
Prof. Cathy Hsu
Associate Head - Academic Affairs
School of Hotel & Tourism Management
The Hong Kong Polytechnic University

16 February (Thursday)
Understanding the Service Profit Chain
Prof. Dennis Reynolds
Ivar Haglund Distinguished
Professor of Hospitality Management
College of Business and Economics,
Washington State University

17 February (Friday)
Hospitality Financial Management for Non-financial Managers
Dr. Prakash Chathoth
Assistant Professor
School of Hotel & Tourism Management
The Hong Kong Polytechnic University